In the morning on June 23, 2017, the 5th Western China Tourism Industry Expo 2017 has been solemnly opened in Chongqing Yuelai International Expo Center. Themed as the landscapes of Chongqing, the colorful western China, the WCTIE 2017 has been sponsored by Chongqing Municipal People’s Government and hosted by Chongqing Tourism Administration and Chongqing Tourism Association. During the expo, tourism benefits and environmental protection have been the greatest highlights.
The WCTIE 2017 has innovated market-oriented operation and specialized operation, insisted on holding the expo with the idea of environmental protection, and highlighted online and offline features, making the expo into tourism introduction and promotion conferences, experience meetings and trade fairs for tourism enterprises, citizens and tourists to participate in. The Expo has represented four highlights:
1. The benefit activity by scanning code has provided many benefits to promote consumption, which has been the greatest highlight of the expo.
2. The environmental expo has advocated green, environmental and healthy concept of life.
3. In the expo, the large exhibition area, many exhibitors and full element resources can provide one-stop services for tourists.
4. Various activities have been coordinated online and offline to represent strong interactive experience feeling on site.